Friday, August 5, 2011

Appco Group Australia and New Zealand R&R ends successfully

Appco Group’s R&R has always been an important event which is thought about in such a manner that it inspires the new generation of leaders recruited in the company. These young leaders are gifted the fantastic opportunity of getting to hear from the senior team as well as the Chairman of the company, Chris Niarchos. It is also one of the most ideal situations where leaders can network both amongst themselves as well as with the top management.

Appco Group Australia and NZ’s R&R which concluded on Sunday 19 June was a grand success with almost and 250 delegates attending the program. The several presentations given by leaders and top performers in the organisation had enough to inspire these young talents and give them the zeal to work harder and better to achieve great results and rewards.
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“In our industry and organisation it is crucial to establish a solid foundation for the future with effective business practices. This will enable you to have long term success for several years to come. Understanding how the business operates and showing dedication to the company and your clients is instrumental to being part of Appco Group”, said Chris Niarchos.

The gala dinner hosted on Friday (17 June) helped the delegates communicate freely and get familiar with one another. The dinner held in Daintree rainforest also geared up the participants for the workshops and meetings that were awaiting them the next day.

The delegates were welcomed by Appco Group Chairman and Founder Christos Niarchos. Chris also stressed on the importance of living up to changes and thinking forward in an ever-changing industry. He also reminded the delegates to make ure that their business fundamentals were always right, because that was what would help them get going in the future.

Soon after the Chairman's speech, each of Appco Group's divisions Sports, Support, Pay TV, Prosales and Energy - held separate meetings where they covered points relevant to their particular industry. While the support division discussed about the right way of dealing with customers along with Vice President Spencer Galbally, Appco Group Prosales held a Q&A style meeting where Vice President Steve Sapsford covered the benefits of training sales force in all areas of the business including B2B, residential and events.

Australia and New Zealand R&R concluded on Friday afternoon which gave time to the delegates to enjoy Port Douglas. The delegates also spend some quality fun time together at the Barrier Reef, fishing, relaxing on the beach and taking part in the competitions that were held in the resorts award-winning golf course.

Monday, July 18, 2011

Appco Group Sports does its part in safeguarding Australian waterways

The national marine organization is a voluntary association that works towards safeguarding the Australian waterways. With the goal of raising money for this organisation, Appco Group Sports joined hands with a very reputed voluntary organisation in Australia. Together they launched a 'Scratch and Win' promotion in April 2011. Appco Group Sports played a major role in distributing these scratch cards across Victoria.


The association is one among those organisations who takes all the extra effort in providing the waterways by rendering marine operations with safety patrols, radio monitoring and search and rescue facilities. The organisation is also one that educates the public by giving them lessons on how to be safe while navigating across the sea. Classes even include ones on boat licence courses and coastal navigation.


The funds collected from these promotions are directed to train volunteers and help them gain high standard, get commodities such as fuel, meet operational costs of rescue boats and purchase support equipment as well as new vessels.


The volunteers association is all praise for Appco Group Australia Sport's division. David Legudi, business development Manager at Appco Group Sports says that the division is more than happy seeing the fact that the association appreciates their works.


“It is a great achievement to add this organisation to the list of reputable organisations that Appco Group works with to raise much needed funds. We relish the opportunity to assist associations that would otherwise not be able to run such extensive campaigns,” David said.


With targets already set for 2011/12 campaigns; the marketing company owner, independent contractors and team leaders at Appco Group Australia are working hard than ever before. The winners of this 'Scratch and Win’ will be drawn on 12th April 2012.

Monday, May 16, 2011

Appco Group Australia associates with the largest wildlife organization in the country

Appco Group Australia is known for its extensive and reputed client portfolio. On the top of the list of this client portfolio is Australia's most reputed wildlife organization which enjoys a relationship with Appco Group Australia for numerous years now. The relationship between the two has proven to be beneficial for both and has also grown substantially over the years. Over the six years of this association, Appco Group Australia has signed up as much as 80,000 new donors for the organization which is a remarkable achievement.


The effort and dedication by the Appco Group Support division in this regard has been tremendous and has helped the group at Australia in forging a solid professional relationship with the wildlife organisation. The drive to perform better was fueled by a passion to help protect Australian wildlife. The monthly donations the organisation receives with the help of Appco Group Australia helps it to undertake scientific research, develop long term solutions for the big environmental issues facing wildlife, and educate the general public on factors impacting the environment.

The innovative face-to-face campaigns rolled by Appco Group Support on behalf of the organisation remains the latter's most preferred method of fundraising. The wildlife organisation is also on the process of testing out new ‘symbolic animal adoption campaigns’ aimed at encouraging even more sign-ups. This will coincide with its face-to-face campaign that will be conducted by Appco. However, if deemed successful it may be implemented as a regular fundraising initiative.

Today, Appco Group Support continues to work hard and keep delivering consistent results.

Wednesday, April 6, 2011

Appco Group Australia - clients featured in Australia's leading marketing magazine

The Chief Operating Officer and Managing Director of one of Appco Group Australia's major clients is the new cover star of the latest issue of 'Professional Marketing', Australia’s leading marketing magazine and the MD's smiling half-size image with the tag “Fast Mover” in the April-June 2011 issue of the magazine has been in the stands for many days.

The four page article about the Director in the issue describes the successful journey of this company which was launched in the year 2006. By 2010 the company which grew by more than 110 per cent had captured as many as 170, 000 billable accounts.

In the words of the COO of the company “In the energy market, the product is relatively generic and there’s really just one price that people pay. It’s therefore very much about the channel strategies you put in place.

In the Australian market, direct sales have been a very important part of the element; door-to-door, telemarketing and face-to-face marketing, where people can explain the product, and who the company is, have been essential.” thus hinting the great role that Appco Group Australia had to play in its rise.

The article which also talks about the impact that direct sales and marketing had in its growth and the degree of effectiveness it had in recruiting customers, by itself spoke volumes about how the global direct sales specialist, Appco Group Australia, to whom they had outsourced their sales and marketing requirements had helped the company in furthering its goals.

It was Appco’s Energy Division in Australia that has been instrumental in this company's success from the beginning of its journey, delivering over 150,000 new customers for it and thus helping it grow.

People at the helm of affairs in the Appco Group Energy division in Australia also said that Appco Group was proud of their contribution to the company as a whole.

Thursday, March 31, 2011

Major teen cancer charity in Australia all set to be Appco Group Support's biggest budget client

A major teen cancer charity in Australia which has employed the services of Appco Group Australia's support division is all set to be the biggest budget client of the Appco Group Support division. The organisation which is based in Australia, strives to assist young persons who suffer from cancer and has great plans for the year 2011. The budget this organisation has set apart for its efforts is the largest that is anticipated on behalf of any charity that is associated with Appco Group Support so far.

The organisation first approached Appco Group Support for assistance in their noble ventures in the year 2008 and ever since the charity has seen a continuous increase in the number of their regular donors – as much as 18, 000.

Thanks to the huge amount of support that the charity benefited from the fund-raising campaigns executed by Appco Group Support, it has been able to turn its dream of bringing young people living with cancer together and aiding them into a reality. It has achieved this by means of several services which include well-being programs, support networks, counselling and most importantly ongoing long-term support for young people. The organisation which has been making a mark, managed to assist as many as 10, 000 young people in the year 2010 alone.

“It is great for us to have such enthusiastic ambassadors not only raising important funds, but also educating the community about the important work we do including supporting, developing and empowering young people living with cancer”, says the Marketing and Fundraising Manager of the charity.

Appco Group Support has taken every effort to raise fundraisers for the charity and today there are 5 marketing companies that represent the charity across Sydney, Melbourne and Gold Coast.

"The response from the public is respectful and positive. Many people we speak to and donors we acquire thank us for coming to their workplace, which is definitely a motivating factor,” said Independent Contractor Richard Difford of a leading company which signed up more than 100 donors for the charity.

Appco Support and the charity organisation are dedicated to working together in order to build the organisation and 2011 does look like it will bring in promising results for Appco Group Australia as a whole.

Sunday, March 13, 2011

Donor push for major charity in Australia

The charity division (Appco Group Support) of Appco Group Australia has always been doing great. Whether it is with regards to creating and spreading brand awareness of the charity organisations associated with them in the continent or whether it is in acquiring numerous donors for their clients by means of effective donor acquisition programs, Appco Group Support has always excelled in its tasks.

Appco Group Support has been working with one of the largest development agencies in the globe which focuses on helping children in developing countries benefit from better facilities for many years now.

When asked his opinion, the marketing manager of the development agency had this to say “Appco Group Support was able to provide the professional, reliable and cost effective service that we needed."

It was during this financial year that the Appco Group Australian team was brought on board with a view to increase more donations to the charity organisations through sign-ups in Australia.

The Marketing Manager at the development agency is currently working with Appco Group Australia in an effort to drive in more supporters and donors for a very effective program they have designed recently.

Wednesday, February 9, 2011

Appco Group Australia kicks off two fundraising campaigns

Appco Group Australia has always been a company which takes initiative in kicking off creative and effective campaigns if they know it is going to be useful for the people, the company as well as its clients. The company as such has a great penchant for making a difference to people on the social level and thus together with Appco Group Support – their specialised division for charity programs, has been leading the front when it comes to fundraising programs. To help them in this task they have a network of as many as thousands of fundraisers.

Today, Appco Group Support and Appco Group Australia both together are primed and ready to kick two massive new charity partner campaigns into top gear – one is for a world-renowned company which fights for the right of children and the other is a leading humanitarian organisation which fights against global poverty.

Following a number of test campaigns conducted in the past, Appco is finally rolling out full fundraising programs with these two highly respected and reputed organisations.

Taking into consideration the brand recognition that both these charity partners of Appco Group Australia enjoy in the Australian market, Appco anticipates exceptional outcomes for both campaigns.

Thursday, February 3, 2011

Appco Group Australia acquires 10000 donors for an Australian family and community services provider

Appco Group Australia, with the help and support of Appco Group Support has successfully acquired 10000 donors for a leading Australian family and community services provider. The community services organisation started its association with Appco Group Australia just two years back, but the latter has already managed to recruit more than 10, 000 committed, ongoing donors for the former.

Right from the beginning, Appco group Australia has succeeded in delivering tremendous results for the organisation. In the first year of working together, Appco completed the charity's 12-month donor recruitment goals within 6 months.

The results as well as the work achieved by Appco group Australia have been great so far. And with success in their kitty, Appco Group Australia is all geared up to see the campaign take higher levels and to make their relationship with the charity organisation grow stronger as the relationship progresses.

Wednesday, January 19, 2011

Field Representatives from Appco Group Sports invited to gain a ‘behind the scenes’ look at West Coast Eagles

Field Representatives from Appco Group Sports were on all all-time high and in all smiles when the Aussie Rules team invited as many as 30 Field Representatives from Appco Group Sports to gain a ‘behind the scenes’ look at the club. The 30 field representatives who were invited by West Coast Eagles recently won a golden chance to interact with the club members. Not only did the representatives mix with West Coast Eagles Staff but they also tried to gain a better understanding about how exactly their company’s work of raising funds helps the club in conducting its programs.

When asked about the experience at the club, an Appco Group Representative had this to say…

“Having the Schools Programs Coordinator, Kim Hannah, speak to the group about the ‘Eagles Rock My School’ program – the main beneficiary of the raffle proceeds –provided fantastic insight into the program and how we help make a difference,”

“It was great for the group to hear the results of their hard work, all while further developing their program knowledge, which has already proven a boon for them out in the field when discussing the program with consumers."

And the same question posed to a West Coast Eagles staff got the following reply

“Staff were extremely impressed with the professionalism, knowledge and eagerness of the Appco personnel, a real credit to their leadership," said the West Coast Eagles representative.

“The gathering was extremely beneficial for all parties in developing the relationship between Appco and West Coast and we look forward to hosting similar events in the future."

Appco Group Australia must be indeed proud hearing that! Way to go Appco and its staff!

Wednesday, January 12, 2011

Charity organisation in Australia flourishes thanks to Appco Group Australia

A Charity organisation in Australia is flourishing today thanks to the efforts of Appco Group Australia. Way back in 2001 when Appco Group partnered with this charity organisation, the latter had zero donors – those who were committed to regular giving and hence a comparatively small revenue stream. Today, if it is a praise-worthy fact that the charity organisation has about 243, 00 ongoing donors generating a multi-million dollar revenue stream, it is kudos to the efforts of Appco Group Australia and Appco Group Support.

In the very first year of their association, Appco Group recruited as many as 1,679 donors for the charity organisation. Last year a whopping 26,000 new donors were recruited by the company and Appco Group Australia has so far succeeded in generating a total of 243,000 ongoing donors for the organisation over the 10-year period of its association. Speaks a lot about the growth and effort of Appco Group Australia!

In addition to these benefits that Appco Group has gifted it, the charity organisation also benefits from regular giving and this has given it the time to invest in processes, procedures and the quality of staff to build the organisation.

With new fundraising programs launched around the world, the continued success of Appco Group Australia with this charity organisation has seen it creating goodwill for the latter on an international level.

Wednesday, January 5, 2011

Appco Group Australia lending their helpful hands to an Australian organisation assisting people experiencing psychiatric disabilities

Appco Group Australia with the help of fundraisers from Appco Group Support is lending their hands and assisting an organisation in Australia which is helping people experiencing psychiatric disabilities.

Appco Group Support realised the noble work that this organisation has been doing and was quick in lending its helping hand to the organisation to assist it in raising its own funds. With assistance from Appco Group Support and Appco Group Australia, this organisation which helps people with psychiatric disabilities is currently looking forward at launching three new programs.

Unfortunately, for the past 30 years, this organisation could not conduct these programs since it was previously funded entirely by the government. The regular donors who support the organisation are now helping these programs become a reality.

The fundraising campaign took off in 2009 and today Appco Group Support associated fundraisers have managed to recruit 1,700 donors who have committed to support this organisation and these programs on an ongoing basis.

At present, almost 60-65 per cent of the organisations’ overall income comes in the form of face-to-face fundraising.